Building Relationships in the Music Industry
What’s the Importance of Networking?
Opportunities come through relationships. Radio adds come through relationships. Collaboration comes through relationships. Tour dates come through relationships. Building a strong professional network is essential for career advancement.
Be Genuine, Not Transactional
The worst networking is purely transactional: approaching people only when you need something. The best networking is genuine relationship-building. Talk to people because you’re interested in them. Help people without expectation of return. Real relationships develop from genuine connection, not from calculation.
Attend Industry Events
Conferences, festivals, showcases, open mics—these are networking opportunities. Show up. Meet people. Have real conversations. Most opportunities come from people who know you, like you, and trust you. Those relationships develop through consistent presence and genuine interaction.
Auf Wiedersehen, amigos.
